Tag Archives for " Social Media "

Join me this week at the 27th annual Pennwriters Conference in beautiful Lancaster, Pennsylvania where I’ll be teaching Social Media for Beginners, and Advanced Digital Marketing for Writers.  Click here to register!

I’m excited to announce that I’ll be teaching Online Marketing for Writers at the 26th annual Pennwriters Writers Conference, taking place Thursday, May 16 through Sunday, May 19 at the Pittsburgh Airport Marriott in Corapolis, Pennsylvania. Click here to get all the details: Pennwriters 26 Annual Writers Conference

My career as a social media marketing professional has been one long learning experience, or more accurately, one learning experience after another, after another, after yet another. For a while I believed that every social media strategy was unique; I mean down-to-the-bone unique, a.k.a. costly. But over time, with the evolution of the networks, the […]

Anybody researching Social Media trends, best practices, and real data has heard of Dan Zarrella. Zarrella’s infographics backed by data-driven social media studies give us a peek at some of the behaviors that make or break many of the most successful social media campaigns. The art of posting content that will be liked, shared and engaged […]

Thanks to Chuck Hall for all his hard work in pulling together the 2012 SoMeBizLife Conference, and to my track moderators, Jen Cohen, Cecily Kellogg and Bill Parlaman for providing outstanding sessions in the B2C track. Chuck just sent me the back half of my presentation, which I’m told I should have up here on […]

Please join me and the Mystery Writers of America on June 6th in Manhattan where I’ll give you my two cents on the effective uses of Social Media for Antisocial Authors. To register, send your check for $42, payable to MWA-NY, to Ann-Marie DiGennaro, 857 Grand Street, Apt 1L, Brooklyn, NY 11211. Any questions, please […]

Do Fortune 500 electronics manufacturers like Intel, Fujitsu, FoxConn and  Lockheed Martin have a presence in online communities Facebook and Twitter? You bet they do. How about the engineers who designed your mobile phone, or sourced the parts for the GPS in your car, your wireless router, and the components in the public address system […]

Please join me at the Palmer Library, where I’ll conduct an advanced workshop covering all aspects of social media marketing for writers and authors. WHERE: The Palmer Branch of the Easton Area Public Library, 1 Weller Place, Palmer, PA 18045 WHEN: May 14th, 2011 from 10:00 to 2:00 pm. Please click here to see your […]

Nice coverage of Local and Independent Author Day at the Princeton Public Library in the Trenton Times by Krystal Knapp. Thanks to Janie Hermann for sending me the clip.

Thanks to Janie Hermann and Shelly Hawk of the Princeton Public Library for their hospitality, and for inviting me to speak at the 2011 Independent Author Day. For those of you who asked for a copy, here’s a link to my presentation: http://www.slideshare.net/donlafferty/princeton-author-day-2011 Here’s a link to the Socialnomics trailer: https://donaldlafferty.wpenginepowered.com/socialnomics-trailer/ Scroll down and look […]